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Crafting a Leadership Story

Anthropologists, psychologists, neurologists and sociologists all agree that we live our lives and construct our thinking according to stories. In fact, the human mind is wired to constantly create stories as a mechanism to make sense out of the world and to organize the information we take in. This is why crafting and telling stories is a big part of the leader’s role. Since people are constantly creating their own stories about the organization and their place in it, leaders need to be constantly telling stories that are more appealing to replace those that naturally evolve.

In Bluepoint’s new video, Jim Boneau shares some ideas for crafting leadership stories which help to create context, purpose and meaning for those whom you lead.

About The Author

Gregg Thompson

Gregg Thompson

Gregg Thompson is a keynote speaker, author and executive leadership coach. As a much-in-demand speaker, Gregg leads his audiences on interactive, highly-engaging learning journeys that are both educational and entertaining. He dares audiences to abandon many of their closest-held beliefs about leadership and to explore new ways of seeing, relating to and influencing others. He confronts audiences with their own biases, judgments and attitudes, and challenges them to replace these with fresh new perspectives and practices. He vividly demonstrates how leaders can make a major shift in their personal impact and use their natural strengths to master the art of leadership. Gregg is the author of The Master Coach written for leaders who understand the impact of coaching on performance and career acceleration. The book is an invitation to leaders who want to make a significant shift in their attitudes, values and behaviors and become more coach-like in all of their daily interactions and conversations.

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