Communication shows up on every leader’s competency list, although it’s not really a competency in the same manner as team leadership, strategic thinking or visioning. Communication is synonymous with leadership.
Everything you do as a leader is manifest through your communication. Managers communicate accurate, timely information to help others effectively and efficiently do their jobs. But, for leaders, the communication bar is set higher – leaders need to do all of that plus they need to communicate in ways that get people to think and act differently and in concert.
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